Rubio’s is best known for its fish tacos, which have earned a strong following despite being a bit pricier than typical fish tacos. However, when compared to other fast-casual Mexican chains like Chipotle and Qdoba, Rubio’s Coastal Grill offers reasonably competitive pricing. What really sets Rubio’s apart is its focus on seafood, making it a standout in the fast-casual Mexican dining scene.
The menu features beer-battered wild Alaskan Pollock along with a variety of other seafood and meat options, including pan-seared shrimp, mahi-mahi, salmon, tilapia, chicken, and steak. For those looking for vegetarian choices, Rubio’s also offers several plant-based dishes to accommodate different dietary preferences.
One thing to note: a typical meal with a drink will cost around $10–$12 before tax. While fans of Rubio’s may love the flavors, the price point makes it more of an occasional indulgence rather than an everyday fast-food stop.
